Three weeks into the 2008 Television Ratings race and Seven leads two weeks to Nine’s one. It was 0.2% of the audience share that gave Seven the third week of ratings.
Perhaps all Nine needed was Underbelly to air in Victoria and then they could have had the week which read:
Seven 28.1%Nine 27.9%Ten 21.0%ABC 16.6%SBS 6.4%
RSPCA Animal Rescue that airs on Wednesday nights at 7:30PM was Australia’s most popular show last week, followed by Australia v India Session 2 of the cricket last Sunday night.
Seven had five of the Top 10 shows including RSPCA Animal Rescue, The Force, Border Security, Seven News Sunday and Seven News.
Nine featured only three programs in the Top 10 with the Cricket, National Nine News and RPA while Ten had two spots with So You Think You Can Dance Australia? And the Results show.
Notably all Top 10 programs were Australian produced, either reality, news or sporting genre with the first imported show, be that an imported drama at Number 13, Desperate Housewives which commanded 1.34 million viewers.
Perhaps if Nine didn’t show the Oscars (which rated poorly, the 60th most popular show with only 800 000 viewers) instead screening CSI, Nine might not only have had the most popular imported drama, but also Week 3.
Despite not screening in Victoria, Underbelly has maintained its audience with 1.2 million viewers as the 18th most popular show and Australia’s # 1 drama ahead of All Saints which trails by only 100 000 viewers.
Week 4 has started with the momentum to Channel Nine who had 34.6% of last night’s audience share with thanks to the first final of the cricket, while Seven were almost 10% behind on 25%.
CSI is back tonight on Nine and Tuesday will be boosted by the do or die cricket final on Tuesday, Underbelly on Wednesday and RPA plus Kitchen Nightmares: USA on Thursday. Should the cricket require a third final this Friday then Channel Nine will steamroll this week and make it two all.
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