Sunday, April 27, 2008

Seven regains the momentum

Week 9 of the 2008 television ratings has seen Seven win the week quite comfortably but no guarantees this momentum will carry into Week 10.

Seven 29.0%
Nine 27.6%
Ten 22.0%
ABC 16.2%
SBS 5.3%

OzTAM

As it stands Seven leads the ratings race, winning 5 weeks to Nine’s 3 with one tie between the networks.

RSPCA Animail Rescue and repeats of Border Security where equally the most popular shows in Australia last week.

The final of It Takes Two, the Underbelly mother’s interview on Today Tonight and key episodes of Grey’s Anatomy, Desperate Housewives and Brothers & Sisters have Seven the edge. Seven News and Today Tonight continue to maintain a healthy lead over Nine whilst The Real Sea Change returned impressive numbers with next to no competition from Nine’s My Kid’s A Star.

Nine’s Moment of Truth and My Kid’s A Star are starting to bleed and costed Nine last week. They can longer afford to carry these underperforming shows which has all ready seen Moment of Truth replaced by new episodes of 20 to 1.

This week could be a whole different ball game with Ten concluding So You Think You Can Dance tonight, launching Big Brother tomorrow at 7 and the finale of The Biggest Loser on Thursday night meaning they could potentially win three nights this week. If only new episodes of Thank God You’re Here were produced followed by House on Wednesday you’d give Ten a good chance at winning the week on top of Bondi Rescue’s success on Tuesday.

Ten could still win Week 10, if not they will steal viewers from Nine and Seven forcing a very close week amongst the three commercial networks

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