Saturday, April 26, 2008

Nine no longer the 'National' 'Channel'


I noted earlier this year that Nine had dropped the word 'Channel' from their promo's which now state something like...


"All New, David Attenbrough's Life In Cold Blood, Monday, 7:30 on NINE"


Nine always use to promote themselves as 'Channel NINE' not 'NINE'.


Now the news team have dropped the word 'National' from the reporter's sign-off which sounds something like...


"Peter Harvey, Nine News".


Subtle changes that Seven made years ago when the stopped calling their news service 'Seven Nightly News' instead just 'Seven News'.


Despite saying 'Nine News', the bug's still read 'National Nine News' like above

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