Showing posts with label Television Ratings. Show all posts
Showing posts with label Television Ratings. Show all posts

Sunday, March 16, 2008

Seven take Week 5

Channel Seven have clinched the all important fifth week of television ratings and head into the Easter break leading three weeks to Nine’s two.

It was looking like anyone’s game heading into Saturday after Nine’s blockbuster Thursday night which saw Ramsay’s Kitchen Nightmares: UK succeeding RPA as the Number 1 show on a Thursday night and another Thursday night win for Nine.

RPA has been a very successful series for Nine, so to move Ramsay into that slot and succeed with 1.5 million viewers was very important for the network. Getaway’s numbers just over the 1 million mark while The Footy Show surprisingly debuted strongly with 1.2 million viewers nationally.

Seven struggled on Thursday with The Amazing Race at 7:30 the only Seven show after 7:30 able to crack seven figures with Family Guy, Out of The Question, Lost and American Dad closer to the 500 000 mark.

Nine won Thursday and again narrowly won Friday with its combination of Live Rugby League/Airline and Miss Congeniality propelling them to within 0.3 of Seven heading into Saturday.

Nine bombed on Saturday with the once very successful Australia’s Funniest Home Video’s returning terrible figures of 859,000 while the repeats of Shrek 2 and The Longest Yard struggled to get half a million viewers.

Saturday’s poor performance left Seven with a win with final figures reading:

Seven 28.2%Nine 27.6%Ten 22.5%ABC 16.6%SBS 5.1%

Now we take a two week break to let the Easter Bunny visit, the networks refresh and the rest of the year takes charge. AFL will be in full swing and a host of new shoes launched which will make things interesting.

Don't get too comfortable over the Easter break.

Monday, March 03, 2008

O.2% give Seven Week 3

Three weeks into the 2008 Television Ratings race and Seven leads two weeks to Nine’s one. It was 0.2% of the audience share that gave Seven the third week of ratings.

Perhaps all Nine needed was Underbelly to air in Victoria and then they could have had the week which read:

Seven 28.1%Nine 27.9%Ten 21.0%ABC 16.6%SBS 6.4%

RSPCA Animal Rescue that airs on Wednesday nights at 7:30PM was Australia’s most popular show last week, followed by Australia v India Session 2 of the cricket last Sunday night.

Seven had five of the Top 10 shows including RSPCA Animal Rescue, The Force, Border Security, Seven News Sunday and Seven News.

Nine featured only three programs in the Top 10 with the Cricket, National Nine News and RPA while Ten had two spots with So You Think You Can Dance Australia? And the Results show.

Notably all Top 10 programs were Australian produced, either reality, news or sporting genre with the first imported show, be that an imported drama at Number 13, Desperate Housewives which commanded 1.34 million viewers.

Perhaps if Nine didn’t show the Oscars (which rated poorly, the 60th most popular show with only 800 000 viewers) instead screening CSI, Nine might not only have had the most popular imported drama, but also Week 3.

Despite not screening in Victoria, Underbelly has maintained its audience with 1.2 million viewers as the 18th most popular show and Australia’s # 1 drama ahead of All Saints which trails by only 100 000 viewers.

Week 4 has started with the momentum to Channel Nine who had 34.6% of last night’s audience share with thanks to the first final of the cricket, while Seven were almost 10% behind on 25%.

CSI is back tonight on Nine and Tuesday will be boosted by the do or die cricket final on Tuesday, Underbelly on Wednesday and RPA plus Kitchen Nightmares: USA on Thursday. Should the cricket require a third final this Friday then Channel Nine will steamroll this week and make it two all.

Monday, February 18, 2008

Nine get off the mark

The first official week of ratings has been and gone with Channel Nine the number one network providing hope for 2008.

Nine 28.7%
Seven 27.2%
Ten 22.5%
ABC 16.4%
SBS 5.3%

A strong debut from Underbelly plus assistance from CSI, RPA, the cricket and its batch of new shows which made an indent in a number of Seven's juggernauts such as Ramsay's Kitchen Nightmares: USA, The Chopping Block, Terminator and A Year with the Royal Family.

Their results were not high rating shows but equally impressive with the challenges.

*CSI (1,462,413) had more viewers than Desperate Housewives (1,270,713 ).
*A Year with the Royal Family (1,067,494 ) made a dent in Border Security (1,351,089 344) and The Force (1,342,725 ) which both use to hover around the 2 million mark.
*It Takes Two only debuted with 1.3million viewers (another 2 million viewer show) while Terminator peaked at a little over 1 million and Women's Murder Club on Ten almost had the same numbers as It Takes Two.
* The Chopping Block had almost similar figures to The Real Sea Change and was helped by Back To You on Channel Ten.
* Ramsay's Kitchen Nightmares: USA had over 1.1 million viewers while Lost did not even reach 900,000.

Week 2 will be very interesting to see if the new programs retain their viewer numbers or if they start to slide and whether networks will have to start re-configuring schedules.

Seven will be wary of Dirty Sexy Money and hope that figures improve for Border Security & The Force, Desperate Housewives and It Takes Two. None of these shows face the axe but the network would be expecting more.

Seven executives would be keeping a close eye on The Real Sea Change while their Thursday night is in trouble especially with the low figures for Out of the Question and Family Guy which is restricting Lost.

Over at Nine they launch Cashmere Mafia on Wednesday night after Underbelly which should debut strongly with that lead in. Monster House still does not look safe but will probably hold on for the moment as Nine are winning the week. This show would be better suited to a Saturday night slot after Australia's Funniest Home Videos.

For Ten So You Think You Can Dance Australia continues to impress but The Biggest Loser has been disappointing. Women's Murder Club will hopefully hold its audience.

Tonight should have been won by Nine with an exciting Cricket match between Australia and India as the momentum continues into week 2.

Monday, February 11, 2008

Gotta Seriously Heart

what to watch: week 1 of the ratings race

It’s that time of year when the failed series finally leave our television screens, repeated series conclude and movies that have been run and re-run at least twenty times are returned to the ‘Summer Programming’ Department to gather dust for another twelve months.

It’s a nervous time for television executives who cross their fingers and hope their new shows succeed and their returning series continue to rate. All three commercial networks have attempted to jump the gun with Seven launching Samantha Who a week early, Nine showing A Year With the Royal Family and The Chopping Block will Ten has attempted to leap frog both networks by launching their new reality hit So You Think You Can Dance Australia? and The Biggest Loser to respectable figures.

After months of deliberating about scheduling, millions of dollars spent on advertising it is now time to turn your television back on.

Sunday
Been and gone and Nine won the night with the cricket with Ten’s So You Think You Can Dance being the most popular show of the night whilst Grey’s Anatomy and Brothers and Sisters didn’t deliver as high ratings as expected.

Nine 28.2%
Ten 26.7%
Seven 24.8%
ABC 15.3%
SBS 4.9%

Monday
Competition hots up on Monday nights with Seven screening three all ready proven popular shows with one exciting new series. It’s Border Security and The Force from 7:30 followed by Desperate Housewives and the launch of Dirty Sexy Money. Note that Dirty Sexy Money has been described as a ‘Sex and the City clone’ in the same slot that Nine showed Sex and the City, very clever scheduling. I think that this show will be a success for Seven and hold off the competition from Ten which screens So You Think You Can Dance at 7:30 followed by the return of Good News Week at 9pm.

This leaves Nine with a CSI filled night, screening A Year With the Royal Family, CSI and CSI: NY giving Desperate Housewives some good competition.

What I would watch:
7:30 – Border Security (Seven)
8:00 – A Year With the Royal Family (Nine)
8:30 – CSI (Nine)
9:00 – Good News Week (Ten)
9:30 – Dirty Sexy Money (Seven)

My prediction: Seven, Ten, Nine

Tuesday

Seven have owned Tuesday’s since Dancing With the Stars was launched but this year Dancing does not kick off Seven’s year instead it’s spin-off It Takes Two will air from 7:30 followed by the most underrated high-rating ‘forgotten’ Australian drama, All Saints at 9:30. This previously winning combination should do it again as Nine have experimented with many shows against Seven’s ‘Super Tuesday’ and this year they start by trying Monster House and Terminator: The Sarah Connor Chronicles.

The advertisements for Monster House are enough to make you turn off and not bother, while Sarah Connor will have a select niche audience that will remain constant but it will not set the world on fire. Don’t forget Tuesday nights are big on Fox 8 with new series America’s Next Top Model followed by Gossip Girl which steal some of the commercial audience.

Ten are launching a competitive night as well with The Biggest Loser at 7 followed by Bondi Rescue which was last weeks second most popular show on that night followed by the debut of the much talked about Women’s Murder Club and then the impressive Burn Notice. Don’t underestimate Ten, they have scheduled cleverly and will have a good share of the audience.

What I would watch:
8:30 – Women’s Murder Club (Ten)
9:30 – All Saints (Seven)
10:30 - Gossip Girl (Fox 8 +2)

My prediction: Seven, Ten, Nine

Wednesday

This is Nine’s night. The Chopping Block at 7:30 looks sketchy but should hold up followed by a double-episode of the much talked about Underbelly. This will win the night for Nine with big audiences tuning in for the premiere which should command over 2 Million viewers for the premiere episode. This will be the highest rating debut show in 2008.

Ten will attempt to rain on Nine’s parade by screening two new much talked about American comedies, Rules of Engagament and Back to You followed by House while the ABC offer another alternative with Spicks and Specks and the debut of TV1 drama, Stupid Stupid Man. Over on Seven, they should have viewer numbers at 7:30 with RSPCA: Animal Rescue and The Real Seachange but the British crime series, Lewis will bomb.

What I would watch:
7:30 – Rules of Engagement (Ten)
8:00 – Back To You (Ten)
8:30 – Underbelly (Nine)
9:30 – Underbelly (Nine)

My prediction: Nine, Ten, ABC, Seven

Thursday

Thursday’s are bland with Nine’s medical series RPA being popular with audiences because there is a lack of competition with Seven screening, Out of the Question and Ten screening Law & Order: SVU whilst at 9:30 it’s either Lost, Kitchen Nightmares: USA or Medium. Not too many good shows to choose from, but if you have to watch:

7:30 – Getaway (Nine)
8:30 – Life on Mars (ABC)
9:30 – Kitchen Nightmares (Nine)

My prediction: Nine, Seven, Ten

Friday

Although Friday and Saturday nights don’t have as many television watchers they will prove to be important in the ratings game. This week Nine will win the night with Cricket unless the game is washed out. The pressure on our cricketers could even hinge on whether or not Nine win the first ratings week. If the cricket is washed out, Seven could have the week, if the cricket is screened, it could be Nine. Seven show Better Homes and Gardens which may attract the none-cricket watchers or Ten screen Kid Nation and the movie, Pride and Prejudice.

What I would watch:

7:00 – Cricket (Nine)

My prediction: Nine, Seven, Ten

Saturday

Kids shows and movies dominate Saturday night with Seven screening Finding Nemo at 6:30 going head to head with Australia’s Funniest Home Video Show with new host, Shelly Craft followed by Charlie and the Chocolate Factory and Two Weeks Notice. Ten are screening two old movies as well, Billy Madison and Mercury Rising.

What I would watch:
6:30 - Billy Madison (Ten)
8:30 - Mercury Rising (Ten)

My prediction: Nine, Seven, Ten

So who is going to win the first week of ratings?

Judging by the start Nine got on Sunday night you could assume it is their week. I didn’t think the cricket would rate as well as it did. Tuesday will give a big indication as the cast of It Takes Two is struggling in my opinion and may not be the same ratings juggernaut in 2008. It’s good that Ten is being aggressive with a host of new shows with some strong programs and impressive results to date.

Week 1 Predictions:
Nine
Seven
Ten


“Gotta Love It” – Channel 7’s slogan
“Seriosuly” – Channel 10’s slogan
“We (heart) TV” – Channel 9’s slogan

Thursday, February 07, 2008

Chip off the Old Block

Nine executives are this morning feeling sick, tearing out their air after the much anticipated debut of The Chopping Block bombed last night.

That same feeling from a defeat in 2007 must have crept back in this morning and it's only February and the ratings season has not even started. Nine face an uphill battle as it is and they did not need the poor result that The Chopping Block returned last night.

It's figures:

20 THE CHOPPING BLOCK Nine 718,000
(Tribal Mind: http://www.smh.com.au/)

The Chopping Block was only the 20th most popular show last night up against So You Think You Can Dance Australia (Ten) the nights most popular show and Seven's documentary The Shape of Things To Come. Perhaps that title for the Seven show subtly refers to year both networks will have.

So what was wrong with The Chopping Block and why has it bombed all ready?

The show resembles a format that Seven used and failed, My Restaurant Rules so if the market did not embrace that then why would they embrace a clone?

Maybe Catriona Rowntree is the problem as a host the previous shows that she has fronted have not been a rating success apart from Getaway and she should stick to that, she does it very well. The Great Weight Debate was a flop, The National IQ Test and The National Driving Test all programs that have not worked and unfortunately had her name to it.

But would the result have been any different with another host, say Jennifer Hawkins?

Maybe a few more viewers but the show was doomed from its creation. An old concept, dusted off, produced and attached to David Barbour and Julian Cress who created The Block and Celebrity Overhaul which were successful but their failures are often over looked, Celebrity Circus and Dancing On Ice.

Another problem I had with the show was that in the first segment before the first ad break there were three occassions when people swore. Is p***ed off and a** hole ok to use on a show at 7:30PM? Surely parents with families would have been incline to turn the show off just because of the language.


It is disappointing for Nine that the show has all ready failed after only one episode plus added pressure of a court ruling as to whether Underbelly can be screened or not because it may influence an upcoming trial. If this is the case then Nine is all but doomed for 2008.

Will The Chopping Block be pulled from the schedule now or be given a new timeslot?